Travel Matters!

Did you know? The Abilene Convention and Visitors Bureau (ACVB) is the destination marketing organization (DMO) for the City of Abilene. We focus on generating tourism activity; that plays a significant role in the long-term economic development of the city. Look at it a continuous flowing pipeline, pumping millions and millions of dollars into our local economy and BILLIONS into the states’ economy!

A DMO imports temporary tax payers with every new visitor they attract to your community. Think about it this way – every new traveler that visits a destination and spends money in local businesses including hotels, restaurants, shops and attractions is also a temporary tax payer contributing to the tax base of that destination.

Benefits of tourism and visitors:

Real revenue generator; pumps cash into local businesses and public coffers; enhances the lifestyle of residents; and creates jobs.

Tourism marketing is one of the smartest, most efficient and immediate returns for generating new and much needed revenue for destinations.  Investing in tourism is one of the best investments any city, state or country could make!